The Colab

The in-house web department of Sole Technology, Inc.


February 24, 2006

Buzz word central

Posted by: c00ler

Podcast! Combine the words iPod and broadcast and you get quite the buzz word.

We launched an Emericaskate.com Podcast, and call it as such. My question is - Is it clear to the kids that this is in fact a way to subscribe to Video? Sure, we mention the word video in the description text, but no one reads that anyway. Should we call it the attention grabber “Video Podcast” instead, or stick with the OG buzz word currently in use?


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