The Colab

The in-house web department of Sole Technology, Inc.


May 15, 2005

Cooler Joins The HotCrew!

Posted by: apple

We got a new nerd in the office. His name is Bill Keller, also known as Ghetto Cooler. He’s actually pretty cool, for being a Mets fan. (Everybody knows the Yankees are the best team everrrrrr.) Although he’s only been working here a short time, Bill has built a bunch of new sites already.

eS Blog
First up, is the éS Blog. We created this to get some interaction with the éS fans, and it’s been going off. Each post gets at least 100 comments. Craig Metzger, the éS Brand Marketing Manager, is on it 24/7. He even used the blog to brainwash us with Top Model propoganda. Too bad Brittany is out already, Craig!

Wild in the Streets
Next up is the Emerica Wild in the Streets event site, featuring another awesome front end design by fellow Hot Crewer, Randy Pikul. The navigation was a bit of a bitch, but Bill nailed it. And it’s all in one image! Don’t forget to skate on Go Skateboarding Day, June 21. Better yet, come skate with us as we reclaim the streets of Lake Forest!

Game of Skate
Finally, Eric Koston’s éS Game of SKATE micro-site was also recently launched. It’s a simple site to provide information about the Game of SKATE series this year. It will continue to be updated with all the winners once the series gets underway.

That’s it for now. There is plenty more to come from The HotCrew, but now we gotta go play some poker.


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